About Us


What makes us tick?

Our mission is your mission.

School staff are amazing! You take students on a journey through life and education, giving them the knowledge and skills to reach for the stars.

We know that you often do this in challenging circumstances. You don’t always have the time or resources to access the latest technology.

So we have dedicated ourselves to finding it for you and applying it to ‘school world’ problems.

How do we do it?

We bring together 3 key ingredients:

Carefully considered, innovative technology
Experienced education
Quality customer

These allow us to simplify the challenges of communication, allowing schools to focus on the most important thing – changing students’ lives.

Here’s how we’re different:

Reaching parents other systems can't.


One place

Bring all your apps & systems under one roof for parents to access.


One strategy

Communicate with all your audiences from one platform.


One (unique) app

Benefit from your own custom-branded school app.


Infinitely versatile

Tailor the Reach More Parents platform to suit your needs & grow with you.


The Weduc team

Who’s in our ground crew?

Our team are all rooted in education - from former IT and data managers, to teachers, administrators and communication professionals.

We know how hard you have to work to run a school. That’s why we have dedicated ourselves to using the latest technology to solve your problems.


Paul Hughes Chairman

Paul Hughes

Chief Executive Officer

Rob Pointen

Founder and Head of Sales

Daniel Woodcock

Customer Success

Head of Customer Success

Tina Wheat

Head of Support & Internal IT

Tony Cartwright

Support & Implementation Manager

Cameron Hamilton

Support & Implementation Manager

Daniel McCarthy

Jon Hill_cropped
Support & Implementation Manager

Jon Hill

Sara Allen
Account Manager

Sara Allen

Melissa Middleton
Customer Care Advisor

Melissa Middleton

Heather Fletcher
Software Trainer

Heather Fletcher

Dominic Byrne
Software Trainer

Dominic Byrne


New Business Manager

Todd Walton

Pre Sales Manager

Damian Pipes

Andrew Southerland-Kirby B&W Resized
Pre Sales Development

Andrew Southerland-Kirby

Pre Sales Development

Adam Hammond


Russell Faulkner Head of Marketing
Head of Marketing

Russell Faulkner

Digital Marketing Manager

Rachel Abraham

Product Development

Head of Product

Sally-Ann Griffiths

Head of Development

Zak Larue-Buckley

Senior Software Developer

Danny Hadeed

Senior Software Developer

David Walker

Joanne Edgecombe B&W-1
Senior QA Engineer

Joanne Edgecombe

Rea Sutherland-1
Software QA Engineer

Rea Sutherland

Damien Coaten-1
UX/UI Designer

Damien Coaten

Web Developer

Liam Goldsten


Head of Finance

Sam Cross



Want to join our ground crew?

We are always looking for intelligent, talented people to join our ever-growing Weduc family.

So whether you are a technical genius, a sales guru, or just the most customer-centric person around, we would love to hear from you.

You’d be joining more than just a tech company. You’d be joining a friendly, supportive team who believe in making a difference.

With a range of company benefits, as well as the option for remote working, we can offer you more than just a job.

What are our customers saying about us?


Because we can’t do it without you

Our school partners

We work closely with selected customers to further develop the Weduc platform. These customers provide vital feedback about our product and also act as ambassadors for our brand.

If you are interested in becoming a Weduc school partner, please get in touch.


Work with us


If you are interested in becoming a reseller for Weduc please get in touch.

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Education’s at the centre of our universe

Who do we
work with?

Our founding mission is to make life easier for schools. We admit to a bit of mission creep over the years and this now includes nurseries, sixth forms, special schools, colleges and universities.

But we also have customers who run charities and clubs. In fact, the Weduc platform can be used for any organisation that needs to communicate with its stakeholders.

Want to find out how Weduc can work for you?

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We are unique because we offer…

Support for everyone

Our UK-based support team is available by phone, email & chat.

We even support parents too – so you don’t have to worry about password resets or user queries.

Before you even start using Weduc, our implementation team will audit your school’s data and create a roll-out plan for you.

We also provide you with all the communication tools you need to engage parents and get them to sign up
to the app.

We even provide templates and assets for key school events, such as non-uniform day notices, event adverts, etc - all designed to save you time.

Start Reaching More Parents